DIGITAL BRAND DESIGN, 2016—

Twelve month placement as copywriter on the Digital Brand Design team at Nike’s European headquarters.

In addition to working as a lead copywriter on Football, Basketball and Tennis, I joined a team that worked on the launch of the Nike App in 2017.

I continue to work with Nike’s Brand Design teams, heading copy on major campaigns such as the Women’s Air Force 1 “Force Is Female” campaign, which had multi-million Euro spend on digital and outdoor channels across Europe.